By: Jeanie C Williams | July 08, 2019

With so many books released each year it can be difficult to find a way to stand above the crowd. Friends, word of mouth, and social media are just some of the valuable tools an author cab utilize to promote a book, but one of the best ways to reach more potential readers is through media interviews and endorsements. Print and broadcast media (radio and television) appearances and/or mentions can reach thousands of potential readers at once. And many of the audience members or listeners may already have an interest in your genre or niche.


But, with thousands of newspapers, magazines, radio and television programs, it can be difficult to narrow down options and target those venues most likely to highlight your book. At PenPower, we do the w...